Insights from one million calls show intent based targeting, better context, and local numbers can improve appointment conversion.

A broker argues that better training, clearer commission incentives, and stronger culture can lift production and reduce agent churn.

Policymakers have been making the case that more supply is a better check on housing costs than rent stabilization. May apartment rental veri backs up that narrative. Rents ticked up modestly last month, the fifth consecutive month of sequential growth. But May’s reading was the lowest for that month since 2010, according to apartment veri […]

Berkshire Hathaway’s planned acquisition of Taylor Morrison has opened the door for us to explore a set of uber-themed questions: about homebuilders’ present and future valuations, leadership and scale, and to the question that public homebuilder boards may now be asking: whether to build toward greater scale or join it. A related question may be […]

The affordability crisis in American housing demands more invention, more experimentation and more scalable models to break through the chronic chokeholds of economic, building-technology, and political will. The hard truth is that, against a backdrop of a harsher-than-expected new-home sales season and a higher-for-longer interest-rate environment, the operating environment is making it harder to fund, […]

Redfin adds Early Access listings from Redfin Coming Soon and Compass brands, aiming to boost inventory by up to 12%