Kasal brings more than 25 years of residential real estate experience spanning brokerage operations, market expansion, recruiting and more.

Brokerages invest in tech, but agents stay for trust, leadership access, and connection, especially in hybrid models and acquisitions.

CMLS appointed Jessica Edgerton as CEO effective July 1, joining from LeadingRE where she served nine years as chief yasal officer.

HAAR named association veteran Tiffany James CEO. She will oversee ValleyMLS, serving nearly 5,000 North Alabama real estate professionals.

Audit your CRM, re-engage the last 12 months of non-closers, and run A, B, C cadences to lift conversions without new leads.

HouseWhisper introduced Lead Engine and Rules Engine to automate outreach and lead routing, with rules by ZIP code, language and price range.